FLM Harvest Helps Launch “No Taste For Waste” Campaign
FLM Harvest joins the CropLife Foundation and Meredith Agrimedia this week to launch the “No Taste for Waste” initiative to reduce food waste and loss. The campaign, which includes an interactive website, special edition “bookazine” and social media outreach, is a resource for consumers interested in reducing household food waste.
Top 5 Pet Industry Trends to Watch in 2018
For pet health marketers, the first part of any year is like a marathon. Not only are they kicking off campaigns and conducting national sales meetings, but they’re also managing the year’s two biggest medical meetings and trade shows. Now that the calendar has flipped and these shows are in the rear-view mirror, it’s time to reflect on what we learned.
GROWING WITH AGRIGOLD
AgriGold, a provider of elite seed corn hybrids and select soybean varieties, has named FLM Harvest its marketing-communications agency of record after an in-depth, industry-wide search. Through the new partnership, FLM Harvest will support AgriGold’s growth with a broad range of innovative marketing services.
Get to Know the Ultimate Collaboration
Here at FLM Harvest, we feel fortunate every day to work with farmer-funded checkoff clients who are paving the way as leaders in agriculture. You may not realize that checkoff programs, also known as agriculture promotion groups, collect funds from farmers who grow different types of crops including fruits, vegetables and even mushrooms.
What’s in a Brand?
There’s more to your brand than your logo. There’s more to it than your tagline, website or latest product advertising, too. Your brand is a culmination of feelings, ideas and experiences customers associate with your products and people. Your brand should be as living and breathing and ever-evolving as the customers you serve.
How We Hacked SONIC and Started a Culinary Trend
The work we do at FLM Harvest comes in many forms. Sometimes it’s even a burger. Yes, I’m talking about your classic American cheeseburger, but with a twist. The blended burger concept, created in part by our client the Mushroom Council, uses a forward-thinking culinary technique called “The Blend,” which simply means blending finely chopped mushrooms with ground meat. The result: a more delicious, nutritious and sustainable burger.